101 Ways to Promote Your Web Site: Filled with Proven by Susan Sweeney CA PDF

By Susan Sweeney CA

ISBN-10: 1931644217

ISBN-13: 9781931644211

The key to an internet site’s good fortune is its skill to attract surfers to forestall at that web site, take up what it deals, and go back at a later date. This advisor offers instruments corresponding to templates, checklists, and varieties in addition to confirmed strategies equivalent to utilizing email, hyperlinks, and web advertising to extend the variety of preliminary clients and repeat viewers to the location. This source will turn out helpful to marketers, small company vendors, company advertising managers, and experts looking the talents had to make an internet site successful.

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Some people surf the Web from their office at work and wish to discreetly go from one site to the next. Background sounds and sounds that load automatically can compromise their discreetness. Give your visitors the option of listening to a sound, but do not force it upon them. Text Notes The tone of your text and the design of your graphics conveys your intended image. When determining the text content of your site, be mind- Your Site—From Storyboarding to Programming 25 ful of the fact that your own biases may preclude you from placing information on your site that is second nature to you, but important for your visitors.

If you send e-specials via e-mail, make sure you give them a reason to visit your site and provide the appropriate hypertext links in the e-mail. Make it easy to have your site visitors tell their friends about your specials. Have a “Tell a friend about this special” button placed next to each one of your special promotions. ” A Calendar of Events Keeps Visitors Informed A comprehensive, current calendar of events related to your company or your industry can encourage repeat visits. 5. Your calendar should always be kept up to date and be of value to your readers.

Having completed your identification of your objectives, target markets, products and services, and your competitive analysis, you are ready to develop your storyboard or architectural plan or blueprint for your site. Storyboarding Your Web Site Next you are ready to visualize and plan your Web site—integrate your objectives, your target market information, the findings of the competitive analysis, and your own ideas as well as those of others. This is done through the process of storyboarding.

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101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic by Susan Sweeney CA


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